{"id":15945,"date":"2026-06-25T06:46:00","date_gmt":"2026-06-25T04:46:00","guid":{"rendered":"https:\/\/www.breradesigndistrict.it\/?p=15945"},"modified":"2026-06-26T17:54:28","modified_gmt":"2026-06-26T15:54:28","slug":"","status":"publish","type":"post","link":"https:\/\/www.breradesigndistrict.it\/en\/news\/protagonisti\/brera-neighbours-il-distretto-si-racconta-un-vicino-alla-volta\/","title":{"rendered":"Brera Neighbours: The District Tells Its Story, One Neighbour at a Time","raw":"Brera Neighbours: The District Tells Its Story, One Neighbour at a Time"},"content":{"rendered":"\n
\n

The new Filippo De Laurentiis boutique hosted the first edition of Brera Neighbours, a new format created by Brera Design District to foster dialogue throughout the year among the people, brands and businesses that bring the district to life.<\/h2>\n<\/div>\n\n\n\n

Brera Design District is not only alive during Design Week. It is a neighbourhood inhabited every day by brands, showrooms, boutiques and professionals who share the same streets, often without ever truly getting to know one another. <\/strong>This observation inspired Brera Neighbours:<\/em><\/strong> a series of gatherings designed to encourage conversation and exchange among the district’s “neighbours”, beyond the institutional framework of industry events.<\/p>\n\n\n\n

The initiative has a twofold objective. On the one hand, it offers an informal networking<\/strong> opportunity away from the fast-paced rhythm of Design Week. On the other, it aims to create new connections over time among the businesses and professionals that shape Brera’s fabric<\/strong>, strengthening a district identity measured not only by the square metres of its showrooms, but by the quality of the relationships between those who live and work here every day. Each event is hosted by a different local business, giving it the opportunity to take centre stage while introducing itself to the neighbourhood.<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"\"
\u00a9 Brera Design District \u2013 Ph. Chiara Venegoni<\/figcaption><\/figure>\n\n\n\n
<\/div>\n\n\n\n

The First Gathering at Filippo De Laurentiis<\/strong><\/h3>\n\n\n\n

The debut of the format coincided with an important milestone for one of the district’s newest arrivals: the opening of the Filippo De Laurentiis<\/strong> boutique at Via Solferino 2. For the occasion, the brand opened its doors to the neighbourhood, welcoming guests alongside company management and combining the first Brera Neighbours gathering with its official introduction to the local community.<\/p>\n\n\n\n

\"\"
\u00a9 Brera Design District x Filippo De Laurentiis<\/figcaption><\/figure>\n\n\n\n

A fitting beginning, as Brera Neighbours<\/em> was also conceived to support the arrival of new businesses in the district<\/strong>, offering them a direct way to connect with the people who live and work in Brera every day.<\/p>\n\n\n\n

Founded in Pescara in 2013 by a family with a long-standing knitwear tradition, Filippo De Laurentiis draws its identity from this artisanal heritage<\/strong>. The brand creates refined, essential garments centred on premium yarns and entirely Made in Italy craftsmanship, embracing a contemporary vision of elegance that values substance over excess.<\/p>\n\n\n\n

\"\"
\u00a9 Filippo De Laurentiis<\/figcaption><\/figure>\n\n\n\n

In recent years, the company has embarked on a direct retail expansion strategy, with the Brera boutique representing one of its first milestones alongside the opening of a sister store in Rome. The spaces are understated and suspended in atmosphere, defined by essential materials and clean lines that allow the knitwear to remain the true protagonist. This trajectory reflects a young brand already rooted in an international distribution network<\/strong>, now writing a new chapter in its story in the heart of Brera.<\/p>\n\n\n\n

\n\n\n\n

With the first edition of Brera Neighbours<\/em>, the district introduces a new way of telling its story: not only through the events that animate it for one week a year, but through the relationships that keep it alive throughout the seasons.<\/p>\n","protected":false,"raw":"\n\n\n

Brera Design District is not only alive during Design Week. It is a neighbourhood inhabited every day by brands, showrooms, boutiques and professionals who share the same streets, often without ever truly getting to know one another. <\/strong>This observation inspired Brera Neighbours:<\/em><\/strong> a series of gatherings designed to encourage conversation and exchange among the district's \"neighbours\", beyond the institutional framework of industry events.<\/p>\n\n\n\n

The initiative has a twofold objective. On the one hand, it offers an informal networking<\/strong> opportunity away from the fast-paced rhythm of Design Week. On the other, it aims to create new connections over time among the businesses and professionals that shape Brera's fabric<\/strong>, strengthening a district identity measured not only by the square metres of its showrooms, but by the quality of the relationships between those who live and work here every day. Each event is hosted by a different local business, giving it the opportunity to take centre stage while introducing itself to the neighbourhood.<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"\"
\u00a9 Brera Design District \u2013 Ph. Chiara Venegoni<\/figcaption><\/figure>\n\n\n\n
<\/div>\n\n\n\n

The First Gathering at Filippo De Laurentiis<\/strong><\/h3>\n\n\n\n

The debut of the format coincided with an important milestone for one of the district's newest arrivals: the opening of the Filippo De Laurentiis<\/strong> boutique at Via Solferino 2. For the occasion, the brand opened its doors to the neighbourhood, welcoming guests alongside company management and combining the first Brera Neighbours gathering with its official introduction to the local community.<\/p>\n\n\n\n

\"\"
\u00a9 Brera Design District x Filippo De Laurentiis<\/figcaption><\/figure>\n\n\n\n

A fitting beginning, as Brera Neighbours<\/em> was also conceived to support the arrival of new businesses in the district<\/strong>, offering them a direct way to connect with the people who live and work in Brera every day.<\/p>\n\n\n\n

Founded in Pescara in 2013 by a family with a long-standing knitwear tradition, Filippo De Laurentiis draws its identity from this artisanal heritage<\/strong>. The brand creates refined, essential garments centred on premium yarns and entirely Made in Italy craftsmanship, embracing a contemporary vision of elegance that values substance over excess.<\/p>\n\n\n\n

\"\"
\u00a9 Filippo De Laurentiis<\/figcaption><\/figure>\n\n\n\n

In recent years, the company has embarked on a direct retail expansion strategy, with the Brera boutique representing one of its first milestones alongside the opening of a sister store in Rome. The spaces are understated and suspended in atmosphere, defined by essential materials and clean lines that allow the knitwear to remain the true protagonist. This trajectory reflects a young brand already rooted in an international distribution network<\/strong>, now writing a new chapter in its story in the heart of Brera.<\/p>\n\n\n\n

\n\n\n\n

With the first edition of Brera Neighbours<\/em>, the district introduces a new way of telling its story: not only through the events that animate it for one week a year, but through the relationships that keep it alive throughout the seasons.<\/p>\n"},"excerpt":{"rendered":"","protected":false,"raw":""},"author":7,"featured_media":15952,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_it_post_content":"\n\n\n

Brera Design District non vive solo nei giorni della Design Week. \u00c8 un distretto abitato ogni giorno da brand, showroom, boutique e professionisti che condividono lo stesso quartiere: spesso senza essersi mai davvero conosciuti.<\/strong> Da questa constatazione nasce Brera Neighbours<\/em><\/strong>:<\/em> una serie di incontri pensati per favorire confronto e condivisione tra i \"vicini di casa\" del distretto, al di fuori della cornice istituzionale degli eventi di settore.<\/p>\n\n\n\n

L'obiettivo \u00e8 duplice. Da un lato, offrire un momento di networking informale<\/strong>, lontano dai ritmi serrati della Design Week. Dall'altro, costruire nel tempo nuove sinergie tra le realt\u00e0<\/strong> che compongono il tessuto di Brera, rafforzando un'identit\u00e0 di distretto che si misura non solo in metri quadri di showroom, ma nella qualit\u00e0 delle relazioni tra chi lo vive quotidianamente. Ogni appuntamento \u00e8 ospitato da una realt\u00e0 diversa del quartiere, che diventa cos\u00ec protagonista e, al tempo stesso, occasione di presentazione al vicinato.<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"\"
\u00a9 Brera Design District \u2013 Ph. Chiara Venegoni<\/figcaption><\/figure>\n\n\n\n
<\/div>\n\n\n\n

Il primo appuntamento, da Filippo De Laurentiis<\/strong><\/h3>\n\n\n\n

Il debutto del format ha coinciso con un momento significativo per uno dei nuovi ingressi nel distretto: l'apertura della boutique di Filippo De Laurentiis<\/strong> in Via Solferino 2. Per l'occasione, gli spazi hanno aperto le porte al quartiere, alla presenza della Direzione, unendo il primo incontro di Brera Neighbours alla presentazione ufficiale del brand ai vicini.<\/p>\n\n\n\n

\"\"
\u00a9 Brera Design District x Filippo De Laurentiis<\/figcaption><\/figure>\n\n\n\n

Un debutto naturale: Brera Neighbours<\/em> nasce infatti anche per accompagnare l'arrivo di nuove realt\u00e0 nel distretto<\/strong>, offrendo loro un canale diretto per farsi conoscere da chi a Brera ci lavora e ci vive ogni giorno.<\/p>\n\n\n\n

Filippo De Laurentiis nasce a Pescara nel 2013, da una famiglia con una lunga tradizione nella maglieria. \u00c8 proprio questa eredit\u00e0 artigianale a definire l'identit\u00e0 del brand<\/strong>: capi essenziali e raffinati, costruiti attorno a filati nobili e a una manifattura interamente Made in Italy, secondo un'idea di eleganza contemporanea che privilegia la sostanza sull'eccesso.<\/p>\n\n\n\n

\"\"
\u00a9 Filippo De Laurentiis<\/figcaption><\/figure>\n\n\n\n

Negli ultimi anni il brand ha intrapreso un percorso di espansione retail diretta, di cui la boutique di Brera \u00e8 una delle prime tappe insieme all'apertura di uno spazio gemello a Roma. Ambienti sospesi, essenziali nei materiali e nelle linee, pensati per lasciare alla maglieria il ruolo di protagonista assoluta. Una traiettoria che racconta un brand giovane ma gi\u00e0 radicato in una rete distributiva internazionale<\/strong>, e che ora scrive un capitolo nuovo della propria storia proprio nel cuore di Brera.<\/p>\n\n\n\n

\n\n\n\n

Con il primo appuntamento di Brera Neighbours<\/em>, il distretto inaugura un modo nuovo di raccontarsi: non solo attraverso gli eventi che lo animano per una settimana, ma attraverso le relazioni che lo fanno vivere tutto l'anno.<\/p>\n","_it_post_name":"brera-neighbours-il-distretto-si-racconta-un-vicino-alla-volta","_it_post_excerpt":"","_it_post_title":"Brera Neighbours: il distretto si racconta, un vicino alla volta","_en_post_content":"\n\n\n

Brera Design District is not only alive during Design Week. It is a neighbourhood inhabited every day by brands, showrooms, boutiques and professionals who share the same streets, often without ever truly getting to know one another. <\/strong>This observation inspired Brera Neighbours:<\/em><\/strong> a series of gatherings designed to encourage conversation and exchange among the district's \"neighbours\", beyond the institutional framework of industry events.<\/p>\n\n\n\n

The initiative has a twofold objective. On the one hand, it offers an informal networking<\/strong> opportunity away from the fast-paced rhythm of Design Week. On the other, it aims to create new connections over time among the businesses and professionals that shape Brera's fabric<\/strong>, strengthening a district identity measured not only by the square metres of its showrooms, but by the quality of the relationships between those who live and work here every day. Each event is hosted by a different local business, giving it the opportunity to take centre stage while introducing itself to the neighbourhood.<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"\"
\u00a9 Brera Design District \u2013 Ph. Chiara Venegoni<\/figcaption><\/figure>\n\n\n\n
<\/div>\n\n\n\n

The First Gathering at Filippo De Laurentiis<\/strong><\/h3>\n\n\n\n

The debut of the format coincided with an important milestone for one of the district's newest arrivals: the opening of the Filippo De Laurentiis<\/strong> boutique at Via Solferino 2. For the occasion, the brand opened its doors to the neighbourhood, welcoming guests alongside company management and combining the first Brera Neighbours gathering with its official introduction to the local community.<\/p>\n\n\n\n

\"\"
\u00a9 Brera Design District x Filippo De Laurentiis<\/figcaption><\/figure>\n\n\n\n

A fitting beginning, as Brera Neighbours<\/em> was also conceived to support the arrival of new businesses in the district<\/strong>, offering them a direct way to connect with the people who live and work in Brera every day.<\/p>\n\n\n\n

Founded in Pescara in 2013 by a family with a long-standing knitwear tradition, Filippo De Laurentiis draws its identity from this artisanal heritage<\/strong>. The brand creates refined, essential garments centred on premium yarns and entirely Made in Italy craftsmanship, embracing a contemporary vision of elegance that values substance over excess.<\/p>\n\n\n\n

\"\"
\u00a9 Filippo De Laurentiis<\/figcaption><\/figure>\n\n\n\n

In recent years, the company has embarked on a direct retail expansion strategy, with the Brera boutique representing one of its first milestones alongside the opening of a sister store in Rome. The spaces are understated and suspended in atmosphere, defined by essential materials and clean lines that allow the knitwear to remain the true protagonist. This trajectory reflects a young brand already rooted in an international distribution network<\/strong>, now writing a new chapter in its story in the heart of Brera.<\/p>\n\n\n\n

\n\n\n\n

With the first edition of Brera Neighbours<\/em>, the district introduces a new way of telling its story: not only through the events that animate it for one week a year, but through the relationships that keep it alive throughout the seasons.<\/p>\n","_en_post_name":"","_en_post_excerpt":"","_en_post_title":"Brera Neighbours: The District Tells Its Story, One Neighbour at a Time","edit_language":"en","footnotes":""},"categories":[873,825],"tags":[901],"class_list":["post-15945","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-protagonisti","tag-storie-di-quartiere"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts\/15945"}],"collection":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/comments?post=15945"}],"version-history":[{"count":20,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts\/15945\/revisions"}],"predecessor-version":[{"id":16009,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts\/15945\/revisions\/16009"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/media\/15952"}],"wp:attachment":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/media?parent=15945"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/categories?post=15945"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/tags?post=15945"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}