{"id":15258,"date":"2026-04-15T07:07:00","date_gmt":"2026-04-15T05:07:00","guid":{"rendered":"https:\/\/www.breradesigndistrict.it\/?p=15258"},"modified":"2026-04-13T16:30:06","modified_gmt":"2026-04-13T14:30:06","slug":"","status":"publish","type":"post","link":"https:\/\/www.breradesigndistrict.it\/en\/news\/brera-design-week\/mam-presenta-nature-in-self-recognition\/","title":{"rendered":"MAM presents: Nature in Self Recognition","raw":"MAM presents: Nature in Self Recognition"},"content":{"rendered":"\n<div id=\"introduzione-block_08885c2f52a0fa5e9c251b93c8865dcc\" class=\"introduzione\">\n    <h2 class=\"h3\">On the occasion of Milan Design Week, MAM presents GAIA, a monumental sculptural installation unveiled in its new flagship store in the Brera Design District<\/h2>\n<\/div>\n\n\n\n<p>Conceived as an embodiment of Mother Earth, <strong>GAIA <\/strong>explores themes of <strong>origin, consciousness, and balance <\/strong>\u2014 a living force that connects and sustains all forms of life.&nbsp;<\/p>\n\n\n\n<p>Sculpted in <strong>silver<\/strong>, the installation transforms the lower level into an <strong>immersive and contemplative environment<\/strong>, where light and material interact to create a strong visual presence.&nbsp;<\/p>\n\n\n\n<p>At an architectural scale, silver gives form to a symbolic figure representing nature as both <strong>origin and reflection<\/strong>. In a gesture of <strong>self-observation<\/strong>, GAIA faces herself, inviting visitors to engage&nbsp; with their own perception.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" data-id=\"15260\" src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_1-683x1024.jpg\" alt=\"\" class=\"wp-image-15260\" srcset=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_1-683x1024.jpg 683w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_1-200x300.jpg 200w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_1-768x1152.jpg 768w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_1.jpg 800w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" data-id=\"15261\" src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_2-683x1024.jpg\" alt=\"\" class=\"wp-image-15261\" srcset=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_2-683x1024.jpg 683w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_2-200x300.jpg 200w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_2-768x1152.jpg 768w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_2.jpg 800w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><\/figure>\n<figcaption class=\"blocks-gallery-caption wp-element-caption\">\u00a9 MAM<\/figcaption><\/figure>\n\n\n\n<p>Through this project, <strong>MAM <\/strong>reinforces its dialogue between <strong>art, design, and identity<\/strong>, proposing&nbsp; an experience that invites <strong>reflection and reconnection<\/strong>.&nbsp;<\/p>\n\n\n\n<p>On view at <strong>MAM, Via S. Carpoforo 6, Milan<\/strong>, during the Milan Design Week.&nbsp;<\/p>\n\n\n\n<p><strong>MAM boutiques:&nbsp;<\/strong><br><strong>Paris<\/strong> \u2014 30 Rue de S\u00e9vign\u00e9, 75004 \u2014 sevigne@mamoriginals.com&nbsp;<br><strong>Barcelona<\/strong> \u2014 Carrer Ample 23, 08002 \u2014 info@mamoriginals.com&nbsp;<br><strong>Milan<\/strong> \u2014 Via S. Carpoforo 6, 20121 \u2014 milano@mamoriginals.com<\/p>\n","protected":false,"raw":"<!-- wp:acf\/introduzione {\"name\":\"acf\/introduzione\",\"data\":{\"field_65d87614cb7bc\":\"On the occasion of Milan Design Week, MAM presents GAIA, a monumental sculptural installation unveiled in its new flagship store in the Brera Design District\"},\"mode\":\"edit\"} \/-->\n\n<!-- wp:paragraph -->\n<p>Conceived as an embodiment of Mother Earth, <strong>GAIA <\/strong>explores themes of <strong>origin, consciousness, and balance <\/strong>\u2014 a living force that connects and sustains all forms of life.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Sculpted in <strong>silver<\/strong>, the installation transforms the lower level into an <strong>immersive and contemplative environment<\/strong>, where light and material interact to create a strong visual presence.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>At an architectural scale, silver gives form to a symbolic figure representing nature as both <strong>origin and reflection<\/strong>. In a gesture of <strong>self-observation<\/strong>, GAIA faces herself, inviting visitors to engage&nbsp; with their own perception.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:gallery {\"linkTo\":\"none\"} -->\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped\"><!-- wp:image {\"id\":15260,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_1-683x1024.jpg\" alt=\"\" class=\"wp-image-15260\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:image {\"id\":15261,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_2-683x1024.jpg\" alt=\"\" class=\"wp-image-15261\"\/><\/figure>\n<!-- \/wp:image --><figcaption class=\"blocks-gallery-caption wp-element-caption\">\u00a9 MAM<\/figcaption><\/figure>\n<!-- \/wp:gallery -->\n\n<!-- wp:paragraph -->\n<p>Through this project, <strong>MAM <\/strong>reinforces its dialogue between <strong>art, design, and identity<\/strong>, proposing&nbsp; an experience that invites <strong>reflection and reconnection<\/strong>.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>On view at <strong>MAM, Via S. Carpoforo 6, Milan<\/strong>, during the Milan Design Week.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>MAM boutiques:&nbsp;<\/strong><br><strong>Paris<\/strong> \u2014 30 Rue de S\u00e9vign\u00e9, 75004 \u2014 sevigne@mamoriginals.com&nbsp;<br><strong>Barcelona<\/strong> \u2014 Carrer Ample 23, 08002 \u2014 info@mamoriginals.com&nbsp;<br><strong>Milan<\/strong> \u2014 Via S. Carpoforo 6, 20121 \u2014 milano@mamoriginals.com<\/p>\n<!-- \/wp:paragraph -->"},"excerpt":{"rendered":"","protected":false,"raw":""},"author":9,"featured_media":15259,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_it_post_content":"<!-- wp:acf\/introduzione {\"name\":\"acf\/introduzione\",\"data\":{\"introduzione\":\"In occasione della Milan Design Week, MAM presenta GAIA, una monumentale installazione scultorea svelata nel suo nuovo flagship store nel Brera Design District\",\"_introduzione\":\"field_65d87614cb7bc\"},\"mode\":\"edit\"} \/-->\n\n<!-- wp:paragraph -->\n<p>Concepita come incarnazione della Madre Terra, <strong>GAIA <\/strong>esplora i temi dell\u2019<strong>origine<\/strong>, della <strong>coscienza <\/strong>e dell\u2019<strong>equilibrio <\/strong>\u2014 una forza vitale che connette e sostiene tutte le forme di vita.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Scolpita in <strong>argento<\/strong>, l\u2019installazione trasforma il piano inferiore in un ambiente <strong>immersivo e contemplativo<\/strong>, dove luce e materia interagiscono creando una forte presenza visiva.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Su scala architettonica, l\u2019argento d\u00e0 forma a una figura simbolica che rappresenta la natura come&nbsp; <strong>origine e riflesso<\/strong>. In un gesto di <strong>auto-osservazione<\/strong>, GAIA si confronta con s\u00e9 stessa, invitando i&nbsp; visitatori a entrare in relazione con la propria percezione.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:gallery {\"linkTo\":\"none\"} -->\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped\"><!-- wp:image {\"id\":15260,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_1-683x1024.jpg\" alt=\"\" class=\"wp-image-15260\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:image {\"id\":15261,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_2-683x1024.jpg\" alt=\"\" class=\"wp-image-15261\"\/><\/figure>\n<!-- \/wp:image --><figcaption class=\"blocks-gallery-caption wp-element-caption\">\u00a9 MAM<\/figcaption><\/figure>\n<!-- \/wp:gallery -->\n\n<!-- wp:paragraph -->\n<p>Attraverso questo progetto, <strong>MAM <\/strong>rafforza il dialogo tra <strong>arte, design e identit\u00e0<\/strong>, proponendo&nbsp; un\u2019esperienza che invita alla <strong>riflessione e alla riconnessione<\/strong>.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Visitabile presso <strong>MAM, Via S. Carpoforo 6, Milano<\/strong>, durante la Milan Design Week. <\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>MAM boutiques:&nbsp;<\/strong><br><strong>Parigi <\/strong>\u2014 30 Rue de S\u00e9vign\u00e9, 75004 \u2014 sevigne@mamoriginals.com&nbsp;<br><strong>Barcellona <\/strong>\u2014 Carrer Ample 23, 08002 \u2014 info@mamoriginals.com&nbsp;<br><strong>Milano <\/strong>\u2014 Via S. Carpoforo 6, 20121 \u2014 milano@mamoriginals.com<\/p>\n<!-- \/wp:paragraph -->","_it_post_name":"mam-presenta-nature-in-self-recognition","_it_post_excerpt":"","_it_post_title":"MAM presenta: Nature in Self Recognition","_en_post_content":"<!-- wp:acf\/introduzione {\"name\":\"acf\/introduzione\",\"data\":{\"field_65d87614cb7bc\":\"On the occasion of Milan Design Week, MAM presents GAIA, a monumental sculptural installation unveiled in its new flagship store in the Brera Design District\"},\"mode\":\"edit\"} \/-->\n\n<!-- wp:paragraph -->\n<p>Conceived as an embodiment of Mother Earth, <strong>GAIA <\/strong>explores themes of <strong>origin, consciousness, and balance <\/strong>\u2014 a living force that connects and sustains all forms of life.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Sculpted in <strong>silver<\/strong>, the installation transforms the lower level into an <strong>immersive and contemplative environment<\/strong>, where light and material interact to create a strong visual presence.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>At an architectural scale, silver gives form to a symbolic figure representing nature as both <strong>origin and reflection<\/strong>. In a gesture of <strong>self-observation<\/strong>, GAIA faces herself, inviting visitors to engage&nbsp; with their own perception.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:gallery {\"linkTo\":\"none\"} -->\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped\"><!-- wp:image {\"id\":15260,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_1-683x1024.jpg\" alt=\"\" class=\"wp-image-15260\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:image {\"id\":15261,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/04\/POST_2-683x1024.jpg\" alt=\"\" class=\"wp-image-15261\"\/><\/figure>\n<!-- \/wp:image --><figcaption class=\"blocks-gallery-caption wp-element-caption\">\u00a9 MAM<\/figcaption><\/figure>\n<!-- \/wp:gallery -->\n\n<!-- wp:paragraph -->\n<p>Through this project, <strong>MAM <\/strong>reinforces its dialogue between <strong>art, design, and identity<\/strong>, proposing&nbsp; an experience that invites <strong>reflection and reconnection<\/strong>.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>On view at <strong>MAM, Via S. Carpoforo 6, Milan<\/strong>, during the Milan Design Week.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>MAM boutiques:&nbsp;<\/strong><br><strong>Paris<\/strong> \u2014 30 Rue de S\u00e9vign\u00e9, 75004 \u2014 sevigne@mamoriginals.com&nbsp;<br><strong>Barcelona<\/strong> \u2014 Carrer Ample 23, 08002 \u2014 info@mamoriginals.com&nbsp;<br><strong>Milan<\/strong> \u2014 Via S. Carpoforo 6, 20121 \u2014 milano@mamoriginals.com<\/p>\n<!-- \/wp:paragraph -->","_en_post_name":"","_en_post_excerpt":"","_en_post_title":"MAM presents: Nature in Self Recognition","edit_language":"en","footnotes":""},"categories":[1],"tags":[1105,935,837,838],"class_list":["post-15258","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brera-design-week","tag-brera-design-week-2026","tag-design","tag-fuorisalone","tag-milano-design-week"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts\/15258"}],"collection":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/comments?post=15258"}],"version-history":[{"count":9,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts\/15258\/revisions"}],"predecessor-version":[{"id":15270,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts\/15258\/revisions\/15270"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/media\/15259"}],"wp:attachment":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/media?parent=15258"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/categories?post=15258"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/tags?post=15258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}