{"id":15212,"date":"2026-04-10T07:05:00","date_gmt":"2026-04-10T05:05:00","guid":{"rendered":"https:\/\/www.breradesigndistrict.it\/?p=15212"},"modified":"2026-04-09T17:24:34","modified_gmt":"2026-04-09T15:24:34","slug":"","status":"publish","type":"post","link":"https:\/\/www.breradesigndistrict.it\/en\/news\/brera-design-week\/design-e-tecnologia-per-un-futuro-del-cibo-piu-consapevole\/","title":{"rendered":"Design and technology for a more conscious future of food","raw":"Design and technology for a more conscious future of food"},"content":{"rendered":"\n
\n

Feeding the Future is an AI-powered interactive experience that invites visitors to reflect on how reducing waste can start with the choice of home appliances<\/h2>\n<\/div>\n\n\n\n

At the 2026 Milan Design Week, the SKS showroom confirms its role as a key destination for exploring the dialogue between design and food culture. LG Electronics\u2019 built-in appliance brands (SKS and LG Built-in)<\/strong> present an interactive experience that encourages visitors to reflect on food consumption and the role of domestic technology in reducing waste.<\/p>\n\n\n\n

The exhibition project develops around SKS\u2019s core values \u2014 innovation, design, and respect for raw ingredients<\/strong> \u2014 offering a clear and cohesive narrative. Alongside the SKS range, LG\u2019s Built-in Premium solutions expand design possibilities, highlighting technology as an ally for more conscious use of resources<\/strong>.<\/p>\n\n\n\n

In the outdoor gallery, an AI-supported interactive journey<\/strong> illustrates the lifecycle of food. Indoors, SKS and LG technologies become practical tools to reinterpret the relationship between food, preservation, and consumption, promoting more sustainable everyday behaviors.<\/p>\n\n\n\n

Within this context, \u201cTracce\u201d<\/em><\/strong> is introduced: a capsule collection developed with Abet Laminati<\/strong> that enhances the versatility of SKS appliances. Patterns by Ettore Sottsass, Alessandro Mendini, and Superstudio<\/strong> are applied to the Undercounter Wine Cellar and Undercounter Convertible Refrigerator, creating a dialogue between technology and decoration that transforms the appliance into a distinctive element of the home<\/strong>, even beyond the kitchen.<\/p>\n\n\n\n

CONTACTS<\/strong>
SKS Showroom
Via Manzoni 47, Milano
showroom@sksappliances.it
+39 02 50020793<\/p>\n","protected":false,"raw":"\n\n\n

At the 2026 Milan Design Week, the SKS showroom confirms its role as a key destination for exploring the dialogue between design and food culture. LG Electronics\u2019 built-in appliance brands (SKS and LG Built-in)<\/strong> present an interactive experience that encourages visitors to reflect on food consumption and the role of domestic technology in reducing waste.<\/p>\n\n\n\n

The exhibition project develops around SKS\u2019s core values \u2014 innovation, design, and respect for raw ingredients<\/strong> \u2014 offering a clear and cohesive narrative. Alongside the SKS range, LG\u2019s Built-in Premium solutions expand design possibilities, highlighting technology as an ally for more conscious use of resources<\/strong>.<\/p>\n\n\n\n

In the outdoor gallery, an AI-supported interactive journey<\/strong> illustrates the lifecycle of food. Indoors, SKS and LG technologies become practical tools to reinterpret the relationship between food, preservation, and consumption, promoting more sustainable everyday behaviors.<\/p>\n\n\n\n

Within this context, \u201cTracce\u201d<\/em><\/strong> is introduced: a capsule collection developed with Abet Laminati<\/strong> that enhances the versatility of SKS appliances. Patterns by Ettore Sottsass, Alessandro Mendini, and Superstudio<\/strong> are applied to the Undercounter Wine Cellar and Undercounter Convertible Refrigerator, creating a dialogue between technology and decoration that transforms the appliance into a distinctive element of the home<\/strong>, even beyond the kitchen.<\/p>\n\n\n\n

CONTACTS<\/strong>
SKS Showroom
Via Manzoni 47, Milano
showroom@sksappliances.it
+39 02 50020793<\/p>\n"},"excerpt":{"rendered":"","protected":false,"raw":""},"author":9,"featured_media":15213,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_it_post_content":"\n\n\n

Lo showroom SKS si conferma, alla Milano Design Week 2026, un punto di riferimento per esplorare il dialogo tra design e cultura del cibo. I brand di elettrodomestici da incasso di LG Electronics (SKS e LG Built-in)<\/strong> propongono un\u2019esperienza interattiva che invita a riflettere sul consumo alimentare e sul ruolo della tecnologia domestica nella riduzione degli sprechi.<\/p>\n\n\n\n

Il progetto espositivo si sviluppa attorno ai valori distintivi di SKS \u2014 innovazione, design e attenzione alla materia prima<\/strong> \u2014 offrendo un racconto coerente e immediato. Accanto alla gamma SKS, le soluzioni Built-in Premium di LG ampliano le possibilit\u00e0 progettuali, evidenziando la tecnologia come alleata per un uso pi\u00f9 consapevole delle risorse<\/strong>.<\/p>\n\n\n\n

Nella galleria esterna, un percorso interattivo supportato dall\u2019intelligenza artificiale<\/strong> racconta il ciclo di vita degli alimenti. All\u2019interno, le tecnologie SKS e LG diventano strumenti concreti per reinterpretare il rapporto tra cibo, conservazione e consumo, promuovendo comportamenti pi\u00f9 sostenibili nella quotidianit\u00e0.<\/p>\n\n\n\n

In questo contesto si inserisce \u201cTracce\u201d,<\/strong> una nuova capsule collection sviluppata con Abet Laminati<\/strong>, che valorizza la versatilit\u00e0 degli elettrodomestici SKS. I pattern di Ettore Sottsass, Alessandro Mendini e Superstudio<\/strong> rivestono il Vino Cantina sottopiano e il Frigorifero Convertibile sottopiano, creando un dialogo tra tecnologia e decorazione che trasforma l\u2019elettrodomestico in un elemento distintivo dello spazio domestico<\/strong>, anche oltre la cucina.<\/p>\n\n\n\n

CONTATTI\u00a0<\/strong>
SKS Showroom
Via Manzoni 47, Milano
showroom@sksappliances.it
+39 02 50020793<\/p>\n","_it_post_name":"design-e-tecnologia-per-un-futuro-del-cibo-piu-consapevole","_it_post_excerpt":"","_it_post_title":"Design e tecnologia per un futuro del cibo pi\u00f9 consapevole","_en_post_content":"\n\n\n

At the 2026 Milan Design Week, the SKS showroom confirms its role as a key destination for exploring the dialogue between design and food culture. LG Electronics\u2019 built-in appliance brands (SKS and LG Built-in)<\/strong> present an interactive experience that encourages visitors to reflect on food consumption and the role of domestic technology in reducing waste.<\/p>\n\n\n\n

The exhibition project develops around SKS\u2019s core values \u2014 innovation, design, and respect for raw ingredients<\/strong> \u2014 offering a clear and cohesive narrative. Alongside the SKS range, LG\u2019s Built-in Premium solutions expand design possibilities, highlighting technology as an ally for more conscious use of resources<\/strong>.<\/p>\n\n\n\n

In the outdoor gallery, an AI-supported interactive journey<\/strong> illustrates the lifecycle of food. Indoors, SKS and LG technologies become practical tools to reinterpret the relationship between food, preservation, and consumption, promoting more sustainable everyday behaviors.<\/p>\n\n\n\n

Within this context, \u201cTracce\u201d<\/em><\/strong> is introduced: a capsule collection developed with Abet Laminati<\/strong> that enhances the versatility of SKS appliances. Patterns by Ettore Sottsass, Alessandro Mendini, and Superstudio<\/strong> are applied to the Undercounter Wine Cellar and Undercounter Convertible Refrigerator, creating a dialogue between technology and decoration that transforms the appliance into a distinctive element of the home<\/strong>, even beyond the kitchen.<\/p>\n\n\n\n

CONTACTS<\/strong>
SKS Showroom
Via Manzoni 47, Milano
showroom@sksappliances.it
+39 02 50020793<\/p>\n","_en_post_name":"","_en_post_excerpt":"","_en_post_title":"Design and technology for a more conscious future of food","edit_language":"en","footnotes":""},"categories":[1],"tags":[1105,935,837,838],"class_list":["post-15212","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brera-design-week","tag-brera-design-week-2026","tag-design","tag-fuorisalone","tag-milano-design-week"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts\/15212"}],"collection":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/comments?post=15212"}],"version-history":[{"count":3,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts\/15212\/revisions"}],"predecessor-version":[{"id":15216,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts\/15212\/revisions\/15216"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/media\/15213"}],"wp:attachment":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/media?parent=15212"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/categories?post=15212"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/tags?post=15212"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}