{"id":14993,"date":"2026-04-02T07:02:00","date_gmt":"2026-04-02T05:02:00","guid":{"rendered":"https:\/\/www.breradesigndistrict.it\/?p=14993"},"modified":"2026-03-30T16:38:53","modified_gmt":"2026-03-30T14:38:53","slug":"","status":"publish","type":"post","link":"https:\/\/www.breradesigndistrict.it\/en\/news\/brera-design-week\/flexform-propone-una-nuova-lettura-del-vivere-domestico\/","title":{"rendered":"Flexform proposes a renewed reading of domestic life","raw":"Flexform proposes a renewed reading of domestic life"},"content":{"rendered":"\n<div id=\"introduzione-block_fdc57de2d57400da041a2138aadf9b1a\" class=\"introduzione\">\n    <h2 class=\"h3\">\u201cThe Private Lives of Objects\u201d invites to discover how objects inhabit space with natural ease giving rise to unexpected harmonies, imprinted with life experiences<\/h2>\n<\/div>\n\n\n\n<p>With \u201cThe Private Lives of Objects\u201d Flexform presents its new indoor and outdoor collections at its showroom on Via della Moscova and in the nearby Sant\u2019Angelo cloister.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-1_Chiostro-sant_Angelo-1024x683.jpg\" alt=\"\" class=\"wp-image-14994\" srcset=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-1_Chiostro-sant_Angelo-1024x683.jpg 1024w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-1_Chiostro-sant_Angelo-300x200.jpg 300w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-1_Chiostro-sant_Angelo-768x512.jpg 768w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-1_Chiostro-sant_Angelo.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Sant\u2019Angelo cloister<\/em><\/figcaption><\/figure>\n\n\n\n<p>The two installations invite us to step beyond the visible in order to explore the secret narrative that binds people to the things around them; to perceive every piece as a silent protagonist within an intimate and personal sphere \u2013 within a relationship unfolding in quiet equilibrium, shaped by habits and shared emotions.<br>Because, ultimately, design can truly be an extension of identity. To perceive the \u201cprivate life\u201d of objects is to look beyond function. Materials cease to be surfaces; they become traces. A sofa does not simply occupy space \u2013 it holds the echo of conversations, noting absences and returns.This is the purpose of the new Quincy seating system which, Antonio Citterio explains, \u201c<em>stems from a reflection on the role of the sofa in contemporary spaces<\/em>\u201d.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-2_Quincy-1024x683.jpg\" alt=\"\" class=\"wp-image-14995\" srcset=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-2_Quincy-1024x683.jpg 1024w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-2_Quincy-300x200.jpg 300w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-2_Quincy-768x512.jpg 768w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-2_Quincy.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><figcaption class=\"wp-element-caption\"><em>Quincy, seating system, design Antonio Citterio<\/em><\/figcaption><\/figure>\n\n\n\n<p>Conceived to become the focal point of the room, the Quincy sofa moves away from rigid angles to explore a more organic shape, capable of redefining the living space with a strong sense of identity. \u201c<em>The choice of a curvilinear configuration\u201d<\/em>, clarify the architect, <em>\u201cintroduces a more fluid and convivial dimension to the living area, while maintaining a clear architectural structure. The design is based on the balance between the continuous backrest shell, which defines the structure of the sofa, and the down-filled seat cushions placed within it, crafted to offer natural, welcoming comfort<\/em>.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"683\" height=\"1024\" src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-3_Quincy-683x1024.jpg\" alt=\"\" class=\"wp-image-14996\" srcset=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-3_Quincy-683x1024.jpg 683w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-3_Quincy-200x300.jpg 200w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-3_Quincy-768x1152.jpg 768w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-3_Quincy-1024x1536.jpg 1024w, https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-3_Quincy.jpg 1200w\" sizes=\"(max-width: 683px) 100vw, 683px\" \/><figcaption class=\"wp-element-caption\"><em>Quincy, seating system, design Antonio Citterio<\/em><\/figcaption><\/figure>\n","protected":false,"raw":"<!-- wp:acf\/introduzione {\"name\":\"acf\/introduzione\",\"data\":{\"field_65d87614cb7bc\":\"\u201cThe Private Lives of Objects\u201d invites to discover how objects inhabit space with natural ease giving rise to unexpected harmonies, imprinted with life experiences\"},\"mode\":\"edit\"} \/-->\n\n<!-- wp:paragraph -->\n<p>With \u201cThe Private Lives of Objects\u201d Flexform presents its new indoor and outdoor collections at its showroom on Via della Moscova and in the nearby Sant\u2019Angelo cloister.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":14994,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-1_Chiostro-sant_Angelo-1024x683.jpg\" alt=\"\" class=\"wp-image-14994\"\/><figcaption class=\"wp-element-caption\"><em>Sant\u2019Angelo cloister<\/em><\/figcaption><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p>The two installations invite us to step beyond the visible in order to explore the secret narrative that binds people to the things around them; to perceive every piece as a silent protagonist within an intimate and personal sphere \u2013 within a relationship unfolding in quiet equilibrium, shaped by habits and shared emotions.<br>Because, ultimately, design can truly be an extension of identity. To perceive the \u201cprivate life\u201d of objects is to look beyond function. Materials cease to be surfaces; they become traces. A sofa does not simply occupy space \u2013 it holds the echo of conversations, noting absences and returns.This is the purpose of the new Quincy seating system which, Antonio Citterio explains, \u201c<em>stems from a reflection on the role of the sofa in contemporary spaces<\/em>\u201d.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":14995,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-2_Quincy-1024x683.jpg\" alt=\"\" class=\"wp-image-14995\"\/><figcaption class=\"wp-element-caption\"><em>Quincy, seating system, design Antonio Citterio<\/em><\/figcaption><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p>Conceived to become the focal point of the room, the Quincy sofa moves away from rigid angles to explore a more organic shape, capable of redefining the living space with a strong sense of identity. \u201c<em>The choice of a curvilinear configuration\u201d<\/em>, clarify the architect, <em>\u201cintroduces a more fluid and convivial dimension to the living area, while maintaining a clear architectural structure. The design is based on the balance between the continuous backrest shell, which defines the structure of the sofa, and the down-filled seat cushions placed within it, crafted to offer natural, welcoming comfort<\/em>.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":14996,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-3_Quincy-683x1024.jpg\" alt=\"\" class=\"wp-image-14996\"\/><figcaption class=\"wp-element-caption\"><em>Quincy, seating system, design Antonio Citterio<\/em><\/figcaption><\/figure>\n<!-- \/wp:image -->"},"excerpt":{"rendered":"","protected":false,"raw":""},"author":9,"featured_media":14997,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_it_post_content":"<!-- wp:acf\/introduzione {\"name\":\"acf\/introduzione\",\"data\":{\"introduzione\":\"L\u2019evento \u201cThe Private Lives of Objects\u201d invita a scoprire come gli oggetti sappiano abitare lo spazio con naturalezza, dando origine ad armonie inattese e narrazioni dense di significato\",\"_introduzione\":\"field_65d87614cb7bc\"},\"mode\":\"edit\"} \/-->\n\n<!-- wp:paragraph -->\n<p>Con l\u2019evento \u201cThe Private Lives of Objects\u201d Flexform presenta le nuove collezioni indoor e outdoor nel suo showroom di via della Moscova e nel vicino chiostro Sant\u2019Angelo.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":14994,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-1_Chiostro-sant_Angelo-1024x683.jpg\" alt=\"\" class=\"wp-image-14994\"\/><figcaption class=\"wp-element-caption\"><em>Chiostro Sant\u2019Angelo<\/em><\/figcaption><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p>Le due installazioni invitano a varcare la soglia del visibile per indagare la narrazione segreta che lega l\u2019uomo alle cose e percepire ogni oggetto come protagonista silenzioso di un racconto intimo e personale, in un equilibrio costruito su abitudini ed emozioni condivise. <br>Perch\u00e9 il design pu\u00f2 essere davvero un\u2019estensione della nostra identit\u00e0. Riconoscere la \u201cvita privata\u201d delle cose significa quindi guardare oltre la loro funzione: i materiali smettono di essere superfici e diventano traccia. Un divano non occupa lo spazio ma trattiene l\u2019eco delle conversazioni, registra assenze e ritorni.&nbsp;Questa la funzione del nuovo sistema di sedute Quincy nato, come spiega l\u2019architetto Antonio Citterio, \"<em>da una riflessione sul ruolo del divano nello spazio contemporaneo\u201d.<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":14995,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-2_Quincy-1024x683.jpg\" alt=\"\" class=\"wp-image-14995\"\/><figcaption class=\"wp-element-caption\"><em>Quincy, divano componibile, design Antonio Citterio<\/em><\/figcaption><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p>Pensato per diventare il fulcro dello spazio, Quincy abbandona le linee ortogonali per esplorare una forma organica, capace di ridefinire con forte personalit\u00e0 il progetto dell\u2019ambiente living. \u201c<em>La scelta di una configurazione curvilinea\u201d <\/em>precisa l\u2019architetto <em>\u201cintroduce una dimensione pi\u00f9 fluida e conviviale del living, pur mantenendo una chiara impostazione architettonica. Il progetto si fonda sull\u2019equilibrio tra la scocca continua dello schienale, che definisce la struttura del divano, e i cuscini di seduta in piuma appoggiati, pensati per offrire un comfort naturale e accogliente.\u201d<\/em><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":14996,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-3_Quincy-683x1024.jpg\" alt=\"\" class=\"wp-image-14996\"\/><figcaption class=\"wp-element-caption\"><em>Quincy, divano componibile, design Antonio Citterio<\/em><\/figcaption><\/figure>\n<!-- \/wp:image -->","_it_post_name":"flexform-propone-una-nuova-lettura-del-vivere-domestico","_it_post_excerpt":"","_it_post_title":"Flexform propone una nuova lettura del vivere domestico","_en_post_content":"<!-- wp:acf\/introduzione {\"name\":\"acf\/introduzione\",\"data\":{\"field_65d87614cb7bc\":\"\u201cThe Private Lives of Objects\u201d invites to discover how objects inhabit space with natural ease giving rise to unexpected harmonies, imprinted with life experiences\"},\"mode\":\"edit\"} \/-->\n\n<!-- wp:paragraph -->\n<p>With \u201cThe Private Lives of Objects\u201d Flexform presents its new indoor and outdoor collections at its showroom on Via della Moscova and in the nearby Sant\u2019Angelo cloister.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":14994,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-1_Chiostro-sant_Angelo-1024x683.jpg\" alt=\"\" class=\"wp-image-14994\"\/><figcaption class=\"wp-element-caption\"><em>Sant\u2019Angelo cloister<\/em><\/figcaption><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p>The two installations invite us to step beyond the visible in order to explore the secret narrative that binds people to the things around them; to perceive every piece as a silent protagonist within an intimate and personal sphere \u2013 within a relationship unfolding in quiet equilibrium, shaped by habits and shared emotions.<br>Because, ultimately, design can truly be an extension of identity. To perceive the \u201cprivate life\u201d of objects is to look beyond function. Materials cease to be surfaces; they become traces. A sofa does not simply occupy space \u2013 it holds the echo of conversations, noting absences and returns.This is the purpose of the new Quincy seating system which, Antonio Citterio explains, \u201c<em>stems from a reflection on the role of the sofa in contemporary spaces<\/em>\u201d.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":14995,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-2_Quincy-1024x683.jpg\" alt=\"\" class=\"wp-image-14995\"\/><figcaption class=\"wp-element-caption\"><em>Quincy, seating system, design Antonio Citterio<\/em><\/figcaption><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:paragraph -->\n<p>Conceived to become the focal point of the room, the Quincy sofa moves away from rigid angles to explore a more organic shape, capable of redefining the living space with a strong sense of identity. \u201c<em>The choice of a curvilinear configuration\u201d<\/em>, clarify the architect, <em>\u201cintroduces a more fluid and convivial dimension to the living area, while maintaining a clear architectural structure. The design is based on the balance between the continuous backrest shell, which defines the structure of the sofa, and the down-filled seat cushions placed within it, crafted to offer natural, welcoming comfort<\/em>.\u201d<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:image {\"id\":14996,\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2026\/03\/IMG-3_Quincy-683x1024.jpg\" alt=\"\" class=\"wp-image-14996\"\/><figcaption class=\"wp-element-caption\"><em>Quincy, seating system, design Antonio Citterio<\/em><\/figcaption><\/figure>\n<!-- \/wp:image -->","_en_post_name":"","_en_post_excerpt":"","_en_post_title":"Flexform proposes a renewed reading of domestic life","edit_language":"en","footnotes":""},"categories":[1],"tags":[1105,935,837,838],"class_list":["post-14993","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brera-design-week","tag-brera-design-week-2026","tag-design","tag-fuorisalone","tag-milano-design-week"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts\/14993"}],"collection":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/comments?post=14993"}],"version-history":[{"count":4,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts\/14993\/revisions"}],"predecessor-version":[{"id":15002,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts\/14993\/revisions\/15002"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/media\/14997"}],"wp:attachment":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/media?parent=14993"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/categories?post=14993"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/tags?post=14993"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}