{"id":12523,"date":"2025-09-01T10:20:06","date_gmt":"2025-09-01T08:20:06","guid":{"rendered":"https:\/\/www.breradesigndistrict.it\/?p=12523"},"modified":"2025-09-03T11:18:21","modified_gmt":"2025-09-03T09:18:21","slug":"","status":"publish","type":"post","link":"https:\/\/www.breradesigndistrict.it\/en\/news\/eventi\/frames-of-nature-il-design-si-racconta-allaria-aperta\/","title":{"rendered":"Frames of Nature: design told in the open air","raw":"Frames of Nature: design told in the open air"},"content":{"rendered":"\n<div id=\"introduzione-block_0d6292379d805ee112a4fe772efa8fe1\" class=\"introduzione\">\n    <h2 class=\"h3\">Four days of installations, cinema, and talks at BAM for the fifth edition of Open Air Design<\/h2>\n<\/div>\n\n\n\n<p><strong>From 18 to 21 September 2025<\/strong>, <strong>Open Air Design<\/strong> returns to the regenerated spaces of the <strong>Biblioteca degli Alberi in Milan (BAM)<\/strong>. An open-air, free event open to all, transforming the park in the heart of Porta Nuova into a large urban set where <strong>design meets nature, architecture, and art<\/strong>.<\/p>\n\n\n\n<p>Now in its fifth edition, the event, curated by <strong>COIMA Image<\/strong> and <strong>MoscaPartners<\/strong>, with the film curatorship of <strong>Muse Factory of Projects<\/strong>, presents a cultural programme featuring installations, talks, screenings, and workshops, designed to engage a diverse audience, from design professionals to curious citizens.<\/p>\n\n\n\n<p>The theme of the 2025 edition is <strong><em>Frames of Nature<\/em><\/strong>: a reflection on the relationship between humans and the landscape, inspired by the visionary language of cinema. Like design, cinema creates worlds and imaginaries, suggests alternatives, and shapes new horizons. In this case, it does so through a series of <strong>auteur documentaries <\/strong>screened among the installations and within the spaces of the <strong>Fondazione Riccardo Catella<\/strong>, accompanied by talks and dialogues with directors, designers, and companies.<\/p>\n\n\n\n<p>Five years after its debut, Open Air Design reaffirms its identity as an accessible event, promoting design as a tool for social and environmental transformation.<\/p>\n\n\n\n<p>This edition will feature <strong>13 participating companies<\/strong>, including <strong>Artemide, Gessi, Kartell, Poliform, and Antonio Marras + Nodo Italia<\/strong>, presenting their design visions through installations that dialogue with both the landscape and the city.<\/p>\n\n\n\n<p>Alongside the installations, the programme includes a packed schedule of <strong>public talks, cultural aperitifs, open-air screenings<\/strong>, and <strong>AI storytelling workshops curated by the Civica Scuola di Cinema Luchino Visconti<\/strong>, as well as <strong>closing performances curated by the Civica Scuola di Musica Claudio Abbado<\/strong>. Universities will also play a key role, with the <strong>Politecnico di Milano<\/strong> taking centre stage through talks and student presentations.<\/p>\n\n\n\n<p>Audiences will be able to watch documentaries such as <em>Architecton<\/em> by Victor Kossakovsky, <em>E1027<\/em> by Beatrice Minger and Christoph Schaub, and <em>We The Others<\/em> by Maria Cristina Didero and Francesca Molteni, discovering stories that intertwine design, nature, architecture, and future visions.<\/p>\n\n\n\n<p>Open Air Design is an invitation to experience design outside conventional venues, to discover how architecture and creativity can transform public space into a collective experience.<br><br>Discover the full programme <a href=\"https:\/\/www.instagram.com\/openairdesign_\/\">here<\/a><\/p>\n","protected":false,"raw":"<!-- wp:acf\/introduzione {\"name\":\"acf\/introduzione\",\"data\":{\"field_65d87614cb7bc\":\"Four days of installations, cinema, and talks at BAM for the fifth edition of Open Air Design\"},\"mode\":\"preview\"} \/-->\n\n<!-- wp:paragraph -->\n<p><strong>From 18 to 21 September 2025<\/strong>, <strong>Open Air Design<\/strong> returns to the regenerated spaces of the <strong>Biblioteca degli Alberi in Milan (BAM)<\/strong>. An open-air, free event open to all, transforming the park in the heart of Porta Nuova into a large urban set where <strong>design meets nature, architecture, and art<\/strong>.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Now in its fifth edition, the event, curated by <strong>COIMA Image<\/strong> and <strong>MoscaPartners<\/strong>, with the film curatorship of <strong>Muse Factory of Projects<\/strong>, presents a cultural programme featuring installations, talks, screenings, and workshops, designed to engage a diverse audience, from design professionals to curious citizens.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>The theme of the 2025 edition is <strong><em>Frames of Nature<\/em><\/strong>: a reflection on the relationship between humans and the landscape, inspired by the visionary language of cinema. Like design, cinema creates worlds and imaginaries, suggests alternatives, and shapes new horizons. In this case, it does so through a series of <strong>auteur documentaries <\/strong>screened among the installations and within the spaces of the <strong>Fondazione Riccardo Catella<\/strong>, accompanied by talks and dialogues with directors, designers, and companies.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Five years after its debut, Open Air Design reaffirms its identity as an accessible event, promoting design as a tool for social and environmental transformation.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>This edition will feature <strong>13 participating companies<\/strong>, including <strong>Artemide, Gessi, Kartell, Poliform, and Antonio Marras + Nodo Italia<\/strong>, presenting their design visions through installations that dialogue with both the landscape and the city.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Alongside the installations, the programme includes a packed schedule of <strong>public talks, cultural aperitifs, open-air screenings<\/strong>, and <strong>AI storytelling workshops curated by the Civica Scuola di Cinema Luchino Visconti<\/strong>, as well as <strong>closing performances curated by the Civica Scuola di Musica Claudio Abbado<\/strong>. Universities will also play a key role, with the <strong>Politecnico di Milano<\/strong> taking centre stage through talks and student presentations.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Audiences will be able to watch documentaries such as <em>Architecton<\/em> by Victor Kossakovsky, <em>E1027<\/em> by Beatrice Minger and Christoph Schaub, and <em>We The Others<\/em> by Maria Cristina Didero and Francesca Molteni, discovering stories that intertwine design, nature, architecture, and future visions.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Open Air Design is an invitation to experience design outside conventional venues, to discover how architecture and creativity can transform public space into a collective experience.<br><br>Discover the full programme <a href=\"https:\/\/www.instagram.com\/openairdesign_\/\">here<\/a><\/p>\n<!-- \/wp:paragraph -->"},"excerpt":{"rendered":"","protected":false,"raw":""},"author":4,"featured_media":12529,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_it_post_content":"<!-- wp:acf\/introduzione {\"name\":\"acf\/introduzione\",\"data\":{\"introduzione\":\"Quattro giorni di installazioni, cinema e incontri a BAM per la quinta edizione di Open Air Design\",\"_introduzione\":\"field_65d87614cb7bc\"},\"mode\":\"preview\"} \/-->\n\n<!-- wp:paragraph -->\n<p><strong>Dal 18 al 21 settembre 2025<\/strong> torna <strong>Open Air Design<\/strong> negli spazi rigenerati della <strong>Biblioteca degli Alberi di Milano (BAM)<\/strong>. Un evento a cielo aperto, gratuito e aperto a tutti, che trasforma il parco nel cuore di Porta Nuova in un grande set urbano dove il <strong>design incontra natura, architettura e arte<\/strong>.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Giunta alla sua quinta edizione, la rassegna, a cura di <strong>COIMA Image<\/strong> e <strong>MoscaPartners<\/strong>, con il contributo curatoriale cinematografico di <strong>Muse Factory of Projects<\/strong>, presenta un programma culturale tra installazioni, talk, proiezioni e workshop, pensato per coinvolgere un pubblico trasversale, dai professionisti del progetto ai cittadini curiosi.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Il filo conduttore dell\u2019edizione 2025 \u00e8 <strong><em>Frames of Natur<\/em><\/strong><strong>e<\/strong>: una riflessione sul rapporto tra l\u2019uomo e il paesaggio, ispirata al linguaggio visionario del cinema. Come il design, anche il cinema costruisce mondi e immaginari, suggerisce alternative, plasma nuovi orizzonti. E lo fa, in questo caso, con una serie di <strong>documentari d\u2019autore<\/strong> proiettati tra le installazioni e negli spazi della <strong>Fondazione Riccardo Catella<\/strong>, con incontri e dialoghi con registi, designer e aziende.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:spacer {\"height\":\"30px\"} -->\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<!-- \/wp:spacer -->\n\n<!-- wp:image {\"id\":12541,\"scale\":\"cover\",\"sizeSlug\":\"large\",\"linkDestination\":\"none\"} -->\n<figure class=\"wp-block-image size-large\"><img src=\"https:\/\/www.breradesigndistrict.it\/2024\/wp-content\/uploads\/2025\/07\/Screenshot-2025-07-03-alle-16.20.37-1024x683.png\" alt=\"\" class=\"wp-image-12541\" style=\"object-fit:cover\"\/><\/figure>\n<!-- \/wp:image -->\n\n<!-- wp:spacer {\"height\":\"30px\"} -->\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<!-- \/wp:spacer -->\n\n<!-- wp:paragraph -->\n<p>Open Air Design a cinque anni dal suo esordio riafferma la sua natura di evento accessibile, capace di promuovere il design come strumento di trasformazione sociale e ambientale.&nbsp;<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>In questa edizione saranno <strong>13 le aziende protagoniste<\/strong>, tra cui <strong>Artemide, Gessi, Kartell, Poliform<\/strong> e <strong>Antonio Marras + Nodo Italia<\/strong>, che presenteranno le loro visioni progettuali attraverso installazioni che dialogano con il paesaggio e la citt\u00e0.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Accanto agli allestimenti, il programma prevede una fitta agenda di <strong>talk pubblici<\/strong>, <strong>aperitivi culturali<\/strong>, <strong>proiezioni open-air<\/strong> e <strong>workshop di AI storytelling<\/strong> a cura della <strong>Civica Scuola di Cinema Luchino Visconti<\/strong> ma anche <strong>performance di finissage a cura della<\/strong> <strong>Civica Scuola di Musica Claudio Abbado<\/strong>. Non mancher\u00e0 il coinvolgimento delle universit\u00e0, con il <strong>Politecnico di Milano<\/strong> protagonista di talk e presentazioni studentesche.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Il pubblico potr\u00e0 assistere a documentari come <em>Architecton<\/em> di Victor Kossakovsky, <em>E1027<\/em> di Beatrice Minger e Christoph Schaub, e <em>We The Others<\/em> di Maria Cristina Didero e Francesca Molteni, scoprendo storie che intrecciano design, natura, architettura e visioni future.Open Air Design \u00e8 un invito a vivere il design fuori dai luoghi canonici, a scoprire come l\u2019architettura e la creativit\u00e0 possano trasformare lo spazio pubblico in esperienza collettiva.<br><br>Scopri l\u2019intero programma <a href=\"https:\/\/www.instagram.com\/openairdesign_\/\">qui<\/a><\/p>\n<!-- \/wp:paragraph -->","_it_post_name":"frames-of-nature-il-design-si-racconta-allaria-aperta","_it_post_excerpt":"","_it_post_title":"Frames of Nature: il design si racconta all\u2019aria aperta","_en_post_content":"<!-- wp:acf\/introduzione {\"name\":\"acf\/introduzione\",\"data\":{\"field_65d87614cb7bc\":\"Four days of installations, cinema, and talks at BAM for the fifth edition of Open Air Design\"},\"mode\":\"preview\"} \/-->\n\n<!-- wp:paragraph -->\n<p><strong>From 18 to 21 September 2025<\/strong>, <strong>Open Air Design<\/strong> returns to the regenerated spaces of the <strong>Biblioteca degli Alberi in Milan (BAM)<\/strong>. An open-air, free event open to all, transforming the park in the heart of Porta Nuova into a large urban set where <strong>design meets nature, architecture, and art<\/strong>.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Now in its fifth edition, the event, curated by <strong>COIMA Image<\/strong> and <strong>MoscaPartners<\/strong>, with the film curatorship of <strong>Muse Factory of Projects<\/strong>, presents a cultural programme featuring installations, talks, screenings, and workshops, designed to engage a diverse audience, from design professionals to curious citizens.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>The theme of the 2025 edition is <strong><em>Frames of Nature<\/em><\/strong>: a reflection on the relationship between humans and the landscape, inspired by the visionary language of cinema. Like design, cinema creates worlds and imaginaries, suggests alternatives, and shapes new horizons. In this case, it does so through a series of <strong>auteur documentaries <\/strong>screened among the installations and within the spaces of the <strong>Fondazione Riccardo Catella<\/strong>, accompanied by talks and dialogues with directors, designers, and companies.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Five years after its debut, Open Air Design reaffirms its identity as an accessible event, promoting design as a tool for social and environmental transformation.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>This edition will feature <strong>13 participating companies<\/strong>, including <strong>Artemide, Gessi, Kartell, Poliform, and Antonio Marras + Nodo Italia<\/strong>, presenting their design visions through installations that dialogue with both the landscape and the city.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Alongside the installations, the programme includes a packed schedule of <strong>public talks, cultural aperitifs, open-air screenings<\/strong>, and <strong>AI storytelling workshops curated by the Civica Scuola di Cinema Luchino Visconti<\/strong>, as well as <strong>closing performances curated by the Civica Scuola di Musica Claudio Abbado<\/strong>. Universities will also play a key role, with the <strong>Politecnico di Milano<\/strong> taking centre stage through talks and student presentations.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Audiences will be able to watch documentaries such as <em>Architecton<\/em> by Victor Kossakovsky, <em>E1027<\/em> by Beatrice Minger and Christoph Schaub, and <em>We The Others<\/em> by Maria Cristina Didero and Francesca Molteni, discovering stories that intertwine design, nature, architecture, and future visions.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Open Air Design is an invitation to experience design outside conventional venues, to discover how architecture and creativity can transform public space into a collective experience.<br><br>Discover the full programme <a href=\"https:\/\/www.instagram.com\/openairdesign_\/\">here<\/a><\/p>\n<!-- \/wp:paragraph -->","_en_post_name":"","_en_post_excerpt":"","_en_post_title":"Frames of Nature: design told in the open air","edit_language":"en","footnotes":""},"categories":[867],"tags":[881,935,870,869,906,924,1069],"class_list":["post-12523","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eventi","tag-architettura","tag-design","tag-eventi-culturali","tag-festival","tag-installazioni-artistiche","tag-laboratori","tag-talk"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts\/12523"}],"collection":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/comments?post=12523"}],"version-history":[{"count":19,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts\/12523\/revisions"}],"predecessor-version":[{"id":12846,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/posts\/12523\/revisions\/12846"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/media\/12529"}],"wp:attachment":[{"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/media?parent=12523"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/categories?post=12523"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.breradesigndistrict.it\/en\/wp-json\/wp\/v2\/tags?post=12523"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}